Business Segments
inVentiv Health Consulting
inVentiv Health Consulting is Campbell Alliance, the nation’s leading management consulting firm specializing
in the pharmaceutical and biotech industry. Organized much like a biopharmaceutical company, we offer specialized practice areas focusing on critical industry functions, including:
Brand Management
- Product and portfolio strategy and support;
commercialization capability development
Business Development
- Corporate and business development
strategy; transaction support
Clinical Development
- Organizational strategy and design;
operational improvement
Education and Training
- Catalog and Custom E-Courses, Online
Assessments, and Distance Learning
Market Research
- Qualitative and Quantitative Research,
Integrated Analytics, and Syndicated Audits
Medical Affairs
- Medical affairs strategy, operations
improvement, and product support
Pricing and Market Access
- Pricing, access/reimbursement strategy,
and account management strategy
Commercial Effectiveness
- Sales force strategy, effectiveness,
assessment, and training